Thursday, 30 September 2010

How to have Creative Ideas

How's your thinking? Scratch that How's your creative thinking? I try to improve mine as often as I can - not always winning at it though. Now, if you're not what is often refereed to as a creative, please don't stop reading this post. Creative thinking is just another kind of thinking, if not the most important type of thinking anyone can do - so keep reading...

I've been working through Edward de Bono's How to have Creative Ideas - 62 Exercises to develop the mind. Here's a bit from the introduction to give you a better idea.
Everyone wants to be creative.

Everyone should want to be more creative. Creativity makes life more fun, more interesting and more full of achievement.

Research shows that 94% of youngsters rate achievement as the most importation thing in their lives.

Too many people believe that creativity is a talent with which some people are born and the rest can only envy. This is a negative attitude and completely mistaken. Creativity is a skill that can be learned, developed and applied.

In the English language there does not exist a separate word to distinguish the creativity of new ideas from the creativity if art. So when I claim that 'creativity' can indeed be taught, I am asked if Beethoven could produce in this way. The answer is 'no', but 'idea creativity' can be taught, learned and developed in a formal way. The purpose in this book is to help develop creative habits of mind.
And finally my favourite bit:
Educational establishments totally underestimate the importance of 'possibility'.Two thousand years ago, China was Far ahead of the West in science and technology. They had rockets and gunpowder. Had China continued as the same rate of progress, then today China would easily have been the dominant power in the world.

What happened? What brought progress to a halt?

The Chinese Scholars started to believe that you could move from 'fact to fact.' So they never developed the messy business of possibilities (hypothesis etc.) As a result, progress came to a dead end...Our cultures and habits of thinking insist that we always move to certainty. We need to pay equal attention to possibility. Possibility is very important and possibility is the key to creativity.

So get this book and apply it to your thinking and your life - you'll have GREAT INNOVATIVE IDEAS FILLED WITH POSSIBILITIES IN NO TIME!

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